Previous customer testimonials are something we need to pay attention to before choosing an SEO service provider. However, there are some SEO service providers and consultor seo who make fake testimonials on their site to influence potential customers, don’t get stuck with testimonials like this. Make sure the testimonials come from real people and really have used the services of the SEO service provider that you will rent.
For testimonials, you need to pay attention to who made the testimonial and if possible you can see the website in the search engine for the keyword that he is aiming for. Another step is to contact the owner of the testimonial directly to request a more detailed review of the SEO service provider he has used.
However, make sure you check out the quality and the writing styles of the testimonies. The fake ones out there, they’re usually only commenting the good sides of the company. Therefore, the real ones will usually be mixed between the good and bad reviews, while the high-quality SEO companies will mostly have the positive ones from their previous clients.